U. S. millennials are fast to whip out their wallets intended for pricey avocado toast and compose beer. But when it comes to rewarding the particular waiters and bartenders who assist them, those wallets often remain closed.
Ten percent of millennials don’ t tip at all whenever dining out compared with only three % among the older generations, according to the study released Monday by CreditCards. com, an online credit card marketplace.
And the ones millennials who do tip at restaurants tend to leave a median gratuity of 15 percent, significantly less than the overall average. Gen-Xers, baby boomers and the oldest Americans, the so-called Silent Generation, are more generous, leaving between 18 and 20 %.
“ It was interesting to see that millennials are the worst tippers— because the typical restaurant worker a millennial, ” CreditCards. com senior industry analyst Matt Schulz said in an interview. “ It’ s self-defeating. ”
The study was conducted for CreditCards. com by market-research firm GfK, which gathered data last month from 1, 000 Americans aged 18 and older. Millennials were defined as between your ages of 18 and 37.
Beyond those poor waiters, taxi drivers and baristas fared even worse with their millennial clients. Apparently even the suggestion a tip is expected puts a few of these young people off. Eighteen % of millennials surveyed said they typically decline to leave any amount when presented with pre-entered tipping options— say if they’ re in a taxi or taking a Lyft or Uber.
Why are these American youth, many of whom work in tip-reliant industries, so cheap? The solution may be economic. “ Millennials’ financial struggles are a big reason they tip less, ” Schulz said.
But other data point to a more cynical explanation. Millennials do have a tendency to spend more of their disposable income eating dinner out, according to 2017 data from Merrill Lynch. In the end, that tip can pay for dessert.
But twenty and thirty-somethings aren’ t the only skinflint demographic. Men, southerners, westerners, parents with young children, lower earners and the less educated said they tip less in restaurants than the overall median associated with 18 percent, according to the study.
Who, then, leaves the biggest tips?
The study discovered people who are college educated, over the age of sixty-five, from the Northeast and Midwest, plus women all reported leaving the median of 20 percent— a good above average tip.